seo news

Google Changes English Language

Recent changes to Google have not only given their Search Engine Results Page a face-lift, but also affected the listings on the page, presenting American language results by default.


Some speculate that as a by-product of this, Google may alter popular British culture by undermining the English language itself.


Other changes in-line with the "Google Caffeine" upgrade have impacted SEO techniques and things look set to continue to change.


Quantum Web welcomes future alterations with open arms, as the web is changing - We are already exploring the development of semantic web, or web 3.0. This will allow web services to process online content at a much deeper level, meaning a search engine will "understand" the intent of a query and deliver results it thinks will answer the query, instead of looking at documents where the search term appears most frequently. Google's recent changes have seriously impacted the British language, however they are merely the tip of the iceberg.


Erryn Deane (Head of Online Marketing)